VP, Head of International Marketing

Responsibilities

• Lead a distributed international marketing team across CAN, EMEA, UK, LatAm, and APAC to drive demand and meet pipeline targets.
• Own the end-to-end international marketing strategy, storytelling, and go-to-market execution for priority global markets.
• Develop and execute integrated campaigns across Product, Sales, and Marketing to strengthen customer relationships.
• Define a scalable localization approach that respects language, culture, and geopolitical dynamics.
• Partner with international sales leadership and government affairs to align market priorities with regulatory and public perception dynamics.
• Oversee international event strategy to maximize customer impact and brand presence.

Requirements

• 8+ years of SaaS marketing experience, with specialized expertise in international markets.
• Proven track record of marketing and selling cloud-based solutions.
• Experience managing and executing integrated marketing programs across digital, events, creative, and demand generation.
• Experience navigating international government, regulations, and public affairs.
• Strong strategic thinking skills with the ability to translate high-level vision into detailed execution.
• A player-coach mentality with a data-driven mindset focused on measurable impact.

About the Company

Axon is on a mission to Protect Life. We are explorers pursuing society’s most critical safety and justice issues with our ecosystem of devices and cloud software. We connect with candor and care, seeking out diverse perspectives from our customers, communities, and each other to build a safer world.