Technical SEO

About the Company

Forthea is an award-winning digital marketing agency that improves lead generation for clients by focusing on superior data analytics and creative executions that produce measurable results. Founded in 2006 in Houston, Forthea has been recognized as one of the best places to work and one of the fastest-growing companies in the region.

Responsibilities

• Perform technical analyses of client sites
• Develop short, mid, and long-term strategies based on best practices
• Collaborate with Account leads, team members, client contacts, and development teams to implement technical recommendations
• Utilize web analytics data to gauge the effectiveness of initiatives
• Run audits to identify and address technical issues impacting users and search engine bots

Requirements

• Experience with Regex/Xpath, Javascript, or other programming languages
• Strong understanding of HTML
• Web development experience
• Experience with back-end elements such as .htaccess, robots.txt, XML sitemaps, and site speed optimization
• Experience with web analytics software, content management systems, and web servers
• Ability to lead conversations around information architecture, taxonomy, and URL structure
• Comfort working with large enterprise websites

Preferred Qualifications

• Understanding of SEO best practices
• Experience in project management and cross-functional collaboration
• Strong problem-solving and analytical skills
• Excellent verbal, written, and interpersonal communication skills