Supervisor, Performance Marketing

Responsibilities

• Support the planning and execution of paid acquisition campaigns across Search, Social, Programmatic/Video, Affiliates, and CTV channels.
• Monitor channel and campaign performance to drive ongoing optimization, focusing on CPA, volume, and subscriber growth.
• Build performance analysis and reporting to track KPIs and generate actionable insights for decision-making.
• Support financial tracking and forecasting by providing inputs on performance trends and spend pacing.
• Partner cross-functionally with Creative, Brand, Lifecycle/CRM, Product, and Analytics teams to support testing initiatives.
• Coordinate with global channel leads and external agencies to ensure proper campaign execution and alignment with best practices.
• Contribute to experimentation frameworks, supporting test design and execution across various channels.

Requirements

• 5 years of experience in Performance Marketing or Digital Paid Media.
• Hands-on experience in performance channels including Search, Social, and Programmatic/Video.
• Proficiency with Google Ads, Meta Ads, and TikTok Ads.
• Strong analytical mindset with the ability to work with data and build basic forecasts.
• Advanced proficiency in English.
• Strong Excel and Google Sheets skills.
• Experience using dashboards such as Looker or other BI tools.

Preferred Qualifications

• Experience in digital-first or subscription-based businesses (streaming, e-commerce, marketplaces, etc.).
• Exposure to Marketing Mix Modeling (MMM) and SQL.
• Understanding of attribution and incrementality concepts.

About the Company

The Walt Disney Company is a leading diversified international family entertainment and media enterprise. From its beginnings as a cartoon studio, Disney has grown into a preeminent name in the entertainment industry, creating world-class stories and experiences that reach consumers from every corner of the globe.