Sub-Director de Mercadotecnia

Responsibilities

• Develop and implement marketing strategies for Preferred Banking and Sustainability.
• Create innovative ways to communicate the benefits of preferred banking to clients and prospects.
• Lead communication efforts regarding ESG (Environmental, Social, and Governance) strategies, including sustainable development, financial education, and governance.
• Execute marketing initiatives through internal actions, events, and various communication channels.
• Establish marketing best practices to enhance the brand's presence and storytelling.

Requirements

• Bachelor's degree in Marketing or a related field.
• 5+ years of professional experience in marketing and communications.
• Proven experience in campaign management and strategic communication.
• English proficiency of at least 90%.
• Availability to support the implementation of physical events.
• Ability to work onsite in Mexico City (no remote work available).

About the Company

Banorte is a leading Mexican financial institution dedicated to driving transformation and innovation across the country. We pride ourselves on a culture of solidarity, respect, and responsibility, aiming to be the strongest ally for growth in Mexico.