Student Assistant

Responsibilities

• Communicate and build relationships with Auburn licensees and retail partners
• Organize and manage product samples from new and existing vendors
• Assist with planning and executing special events and brand initiatives
• Visit and engage with local retailers to support merchandising and product placement
• Support social media strategy, including content ideation and creation
• Develop marketing content highlighting licensed products, vendors, and campus events
• Analyze internal data to generate insights and recommendations
• Research industry trends to identify new marketing opportunities

Requirements

• Enrolled undergraduate student at Auburn University
• Familiarity with or interest in social media platforms and current trends
• Creative skills such as photography, video editing, or graphic design
• Strong attention to detail and organizational skills
• Self-starter with a willingness to learn and think creatively

Preferred Qualifications

• Interest or coursework in Marketing, Communications, Business, Fashion Merchandising, or Analytics
• Interest in careers related to digital marketing, athletics, retail merchandising, or brand licensing
• Experience with business analytics, operations, or administration

Benefits

• Real-world experience in marketing, branding, and licensed retail
• Opportunities to contribute to social media campaigns and content creation
• Exposure to data analytics and business insights
• Networking opportunities with retailers, brands, and industry professionals
• Resume-building experience tied to real projects and outcomes

About the Company

The Office of Trademark Management & Licensing at Auburn University promotes and protects Auburn University’s name, logos, and brand by working with licensees, retailers, and campus partners.