Strategic Program Manager, Marketing

Responsibilities

• Partner closely with the CMO to shape and drive overall marketing strategy, translating company goals into actionable plans
• Run core marketing planning cycles, including annual functional reviews, quarterly re-planning, and budget/headcount management
• Work with finance and data science to align on north star metrics and establish regular reporting structures
• Collaborate with sales, product, and other cross-functional teams to ensure alignment on priorities and clear communication
• Deliver data-driven insights by synthesizing quantitative and qualitative inputs into business recommendations
• Support the implementation of the teamwide AI transformation strategy to scale efficient workflows

Requirements

• 8+ years of experience in marketing strategy, business operations, consulting, or a similar role
• Background in a high-growth technology or SaaS company
• Proven ability to lead complex workstreams independently from ambiguity through execution
• Strong executive presence with experience influencing senior stakeholders and facilitating high-level meetings
• Exceptional written and verbal communication skills for crafting executive narratives
• Strong analytical skills and proficiency in spreadsheets (SQL experience is a plus)

Preferred Qualifications

• Experience supporting C-suite or VP-level leaders within a go-to-market or revenue organization
• Experience in a Product-Led Growth (PLG) or B2B SaaS environment
• Prior proficiency in using Figma and FigJam

Benefits

• Competitive salary and equity packages
• Comprehensive health, dental, and vision insurance
• Retirement plan with company contribution
• Parental leave and reproductive/family planning support
• Mental health and wellness benefits
• Generous PTO and company recharge days
• Learning and development stipend, work from home stipend, and cell phone reimbursement

About the Company

Figma is on a mission to make design accessible to all. Our platform helps teams bring ideas to life—whether brainstorming, prototyping, or iterating with AI. Figma empowers teams to streamline workflows and work together in real time from anywhere in the world.