Sr. Marketing Analytics Manager

Responsibilities

• Build and maintain marketing analytics infrastructure, including dashboards for pipeline, campaign performance, and ROI.
• Develop and maintain attribution models, lead scoring logic, and funnel stage definitions in partnership with Marketing Operations.
• Conduct deep-dive analyses on campaign effectiveness, channel mix, audience segmentation, and pipeline contribution.
• Deliver actionable insights through cohort analyses, regression models, or predictive models to drive conversion and retention.
• Serve as a strategic partner to marketing leadership, providing executive-ready summaries and prescribing operational interventions.
• Establish data governance standards to ensure alignment between Finance, Sales, and Marketing.
• Lead cross-functional projects to implement new marketing initiatives and drive the adoption of self-service analytics.

Requirements

• 6-8 years of quantitative experience in Marketing & Data Analytics, Business Operations, or Management Consulting.
• 2-3 years of people management experience.
• Proven experience working in a B2B business environment.
• Expert-level SQL skills with the ability to perform data modeling from scratch.
• Experience with DBT and GitHub for data modeling.
• Proficiency with Salesforce, Marketo, GA4, Amplitude, and Thoughtspot.
• Strong ability to translate complex analyses into concise, executive-level narratives.
• Advanced proficiency in Google Sheets (formulas, pivot tables, scripting).

About the Company

Navan is the global AI-powered business travel and expense management platform that makes travel easy for frequent travelers. Powering travel programs at more than 10,000 companies, including Canva, DoorDash, and HelloFresh, Navan simplifies travel, payments, and expense management with intuitive tools and automated workflows.