Sr. Manager, Loyalty

Responsibilities

• Manage day-to-day operations of the North American tiered loyalty program, ensuring all technical and functional aspects work as expected.
• Lead and project manage new loyalty initiatives to ensure delivery on time, on budget, and within scope.
• Develop and implement marketing communications and promotional strategies across Email, Push, SMS, and App channels.
• Monitor loyalty program metrics and performance to provide actionable recommendations and executive recaps.
• Manage the loyalty budget, including invoice submission and expense monitoring.
• Collaborate with cross-functional teams including Brand Marketing, Digital, Operations, and Guest Care to ensure seamless program execution.
• Manage vendor and partner relationships, including contract management and capability assessments.
• Support loyalty strategy to drive customer acquisition, engagement, and increased frequency.

Requirements

• Bachelor's degree or equivalent experience.
• 5+ years of experience in marketing and operations, specifically with nationally scaled loyalty programs.
• Proven project management skills and experience leading large-scale, cross-functional projects.
• Strong critical thinking and decision-making abilities, including managing through crisis situations.
• Ability to build solid relationships with internal business partners and external vendors.

Preferred Qualifications

• Experience within the restaurant or franchise industry.

Benefits

• Medical and Life insurance plans.
• Pension/401K/RSP options.
• Competitive bonus structure.
• Mobility allowance.
• Tuition reimbursement.
• Company holidays and volunteering time.

About the Company

Subway is a global leader in the quick-service restaurant industry, supporting thousands of franchisees around the world. We are a dedicated team of professionals focused on growing franchisee profitability, strengthening our brand, and creating long-term value through innovation and action.