Sr. Manager, Gift Card Program

Responsibilities

• Manage the gift card annual budget, overall P&L, and 3rd party marketing placement calendar.
• Develop and execute the gift card strategy and annual promotion calendar to drive portfolio growth and customer loyalty.
• Lead and project manage new initiatives, ensuring they are delivered on time, on budget, and within scope.
• Build and maintain strong relationships with internal HQ stakeholders, the franchisee community, and external business partners/vendors.
• Monitor key performance metrics and program trends to provide executive recaps and recommendations for improvement.
• Coordinate with Ops, Training, and Guest Care teams to ensure seamless program implementation and communication.
• Manage vendor contracts and oversee card production forecasting to maintain optimal inventory levels.
• Drive program innovation by defining new features and capabilities to increase purchase and redemption rates.

Requirements

• Bachelor's degree or equivalent experience.
• 5+ years of experience in marketing and operations, specifically with nationally scaled gift card programs.
• Proven expertise in gift card financial mechanics and budget management.
• Strong project management skills with the ability to lead large-scale, cross-functional projects.
• Experience working with 3rd party retail brokers or external gift card partners.
• Ability to think critically, make sound decisions, and manage through crisis situations.

Preferred Qualifications

• Experience within the restaurant or franchise industry.
• Demonstrated ability to influence team members and collaborate across diverse business units.

Benefits

• Medical and Life insurance plans.
• Pension/401K/RSP options.
• Competitive bonus structure.
• Mobility allowance.
• Tuition reimbursement.
• Company holidays and volunteering time.

About the Company

Subway is a global leader in the quick-service restaurant industry, supporting thousands of franchisees around the world. We are a dedicated team of professionals focused on growing franchisee profitability, strengthening our brand, and creating long-term value through innovation and accountability.