Sr. Manager, Creative Consumer and Brand Awareness (Auto)

Responsibilities

• Lead the strategy, development, and execution of creative assets across the consumer auto buying journey
• Manage creative talent, including Art Directors, Graphic Designers, and Copywriters, across full-time associates, contractors, and agencies
• Partner with marketing and business leaders to influence marketing strategy and the customer experience
• Review and approve new creative proposals and lead team creative reviews
• Guide content creation for key social platforms such as YouTube, Meta, and TikTok
• Use market research and industry trends to translate business intent into effective creative strategies
• Build and maintain relationships with internal partner groups to establish Brand Creative as a strategic thought partner

Requirements

• Bachelor's degree or military experience
• At least 5 years of experience leading creative teams

Preferred Qualifications

• Creative portfolio that includes produced work for large, integrated marketing campaigns
• 6+ years of experience as a Creative Director
• 6+ years of experience directly managing a creative team
• 2+ years of experience at a large in-house creative team
• 2+ years of experience working with a Fortune 100 brand

About the Company

Capital One is a technology-driven financial services company dedicated to changing banking for good. We empower our teams to build breakthrough products and experiences that make the Capital One Brand easy to remember and easy to choose.