Social Media Manager

Responsibilities

• Create and manage social content calendars across TikTok, Instagram, and emerging platforms
• Schedule and publish content ensuring brand guidelines and accessibility standards are met
• Write and adapt platform-native social copy to maintain a consistent tone of voice
• Monitor social channels daily and engage with the community through comments and messages
• Track trending topics and cultural moments to draft reactive content
• Report on social performance metrics including reach, engagement, and audience growth
• Collaborate with content creators, designers, and copywriters to align assets with campaign objectives
• Stay current with platform updates, algorithm changes, and emerging content formats

Requirements

• 3–5 years of experience in social media management for consumer brands
• Strong fluency in TikTok, Instagram, and YouTube
• Experience managing social content calendars and publishing workflows
• Solid copywriting skills for platform-native content
• Experience with community management and audience engagement
• Familiarity with social media management tools like Sprinklr, Hootsuite, or Sprout Social
• Ability to track and report on social performance metrics
• Professional proficiency in English
• Basic proficiency with Gen AI tools (ChatGPT, Claude, etc.) for content ideation and research

Preferred Qualifications

• Experience in an in-house agency or social-specialist environment
• Editorial background or experience writing long-form content
• Experience working with influencer or creator content
• Familiarity with social listening tools and audience research
• Experience with accessibility in social publishing
• Familiarity with paid social amplification

About the Company

OLIVER is a specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. As part of The Brandtech Group, we leverage cutting-edge AI technology to revolutionise how we create and deliver work for over 300 clients in 40+ countries.