Social Media Executive

Responsibilities

• Create and manage various social media platforms including Instagram, Facebook, and TikTok
• Create engaging content, write compelling copy, and produce visually appealing posts
• Manage social media advertising, paid promotions, and campaigns
• Develop and implement strategies to increase brand awareness and engagement
• Conduct research on industry trends to optimize social media efforts
• Plan and execute content scheduling and monitoring
• Monitor and analyze social media metrics to generate data-driven reports

Requirements

• Chinese Expatriate status required
• Bachelor's degree in marketing, communications, or a related field
• Minimum 2 years of experience in a similar role within the hospitality industry
• Experience managing social media platforms for business purposes
• Understanding of social media best practices, trends, and algorithms
• Knowledge of social media management tools and analytics platforms
• Excellent written and verbal communication skills in English