Social Media Coordinator

About the Company

WPP is the trusted growth partner for the world’s leading brands. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

Responsibilities

• Orchestrate the Social Media presence of brands by managing content strategy and editorial calendars
• Pilot innovative content creation campaigns in collaboration with creative teams and content creators
• Manage influencer marketing operations, including profile identification and relationship management
• Monitor Gen Z trends and utilize AI tools as creative partners to increase impact
• Provide precise reporting on social media actions and performance

Requirements

• Currently pursuing a Master's degree (Bac +4/5) in Communication or Marketing
• Passion for entertainment, Gen Z culture, media, advertising, and social networks
• Strong creative mindset with excellent written and oral communication skills
• Proficiency in English (B1 to C1 level)
• Good knowledge of Microsoft Office, specifically PowerPoint and Excel
• Proactive, curious, and solution-oriented attitude

Preferred Qualifications

• Experience or strong interest in influencer marketing
• Familiarity with AI tools for content creation