Social Media & Community Manager

Responsibilities

• Own the planning and execution of the organic social calendar across Instagram, TikTok, and YouTube
• Build weekly and monthly content calendars aligned with product launches and retail moments
• Translate product science into digestible, scroll-stopping social content
• Edit social assets using Canva and repurpose UGC/creator content
• Manage community engagement by responding to comments and DMs with brand-aligned personality
• Use AI tools like Midjourney, Runway, or Jasper to streamline production
• Support and execute IRL brand activations and community events

Requirements

• 4–6 years of experience in social media management, preferably in beauty or wellness
• Proficiency in video editing tools like CapCut or InShot
• Experience using AI tools for creative production
• Ability to be on camera and lead brand events
• Strong understanding of TikTok FYP and Instagram Reels nuances

Preferred Qualifications

• Personal TikTok or Instagram following with content experimentation
• Existing user of Boka products

About the Company

Essor is a next-generation consumer products platform that leverages technology and strategic collaborations to supercharge digital challenger brands into iconic global legends.