Social & Brand Program Manager

Responsibilities

• Manage the end-to-end execution of the LinkedIn employee advocacy program, including platform administration, content strategy, and reporting via Oktopost.
• Develop and maintain a robust advocacy content calendar aligned with brand/demand campaigns and field events.
• Support organic LinkedIn strategy by providing strategic direction for corporate content and managing LinkedIn Live execution.
• Serve as the primary project manager for core brand programs, including brand videos and major campaign launches.
• Build and maintain detailed project plans, manage agency and vendor relationships, and oversee program budgets.
• Coordinate activation strategies across cross-functional teams to ensure major brand moments land with unified energy.

Requirements

• 5+ years of experience in social media, brand marketing, content marketing, or program/project management, preferably in a high-tech environment.
• Deep experience with LinkedIn in a B2B environment, including organic strategy and employee advocacy programs.
• Strong project management skills with hands-on experience in tools such as Wrike, Asana, or Monday.com.
• Proven experience managing agency or vendor relationships, including briefing and budget oversight.
• Excellent writing and communication skills, capable of crafting both social captions and professional stakeholder briefs.
• Ability to manage multiple priorities in a fast-paced environment with a high bar for quality.

Preferred Qualifications

• Hands-on experience with Oktopost or comparable employee advocacy platforms like Sprout Social Amplify.

About the Company

Anaplan is a team of innovators focused on optimizing business decision-making through a leading AI-infused scenario planning and analysis platform. Our customers include Fortune 50 leaders such as Coca-Cola, LinkedIn, Adobe, LVMH, and Bayer. We pride ourselves on a winning culture that champions diversity of thought, leadership at every level, and a commitment to achieving ambitious goals.