SMS Marketing Director at LESTARS MANAGEMENT CONSULTANCY - ScoutJobs - The AI-curated global job board
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LESTARS MANAGEMENT CONSULTANCY
Posted 2 days ago

SMS Marketing Director

LESTARS MANAGEMENT CONSULTANCY

Requirements

Independent thinking with strong execution, SMS channel planning and execution experience, Basic computer proficiency, SMS promotion experience, Interest in overseas promotion, traffic operations, and data analysis, Comfortable with gambling promotion industry pace

Skills

MarketingData Analysis

About the role

Responsibilities

  • Manage SMS gateway channels and line resources from virtual channel providers, sourcing competitive routes
  • Coordinate upstream and downstream channel partners to ensure delivery rates and performance targets
  • Develop SMS marketing strategies for overseas gaming markets and private domain operations
  • Analyze SMS reach rates, conversion rates (ROI), and click costs (CPC) to optimize copy and improve user acquisition and retention

Requirements

  • Independent thinking with strong execution ability
  • Experience in SMS channel planning and execution
  • Basic computer proficiency with SMS promotion experience
  • Interest in overseas promotion, traffic operations, and data analysis
  • Comfortable with the work pace of the gambling promotion industry
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SMS Marketing Director

LESTARS MANAGEMENT CONSULTANCY · Ho Chi Minh

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