Posted 7 hours ago
SEO Specialist
WPP Media
Requirements
3+ years SEO experience, Google & Adobe Analytics knowledge, SEO tools (MOZ, SEM Rush, Screaming Frog), Basic programming (HTML, JScript), University degree, English fluency
Skills
SEOGoogle AnalyticsSEMrush
About the role
About the Company
WPP is the trusted growth partner for the world’s leading brands. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Responsibilities
- Conduct deep technical, on-page, and off-page SEO audits
- Collaborate with Paid Search (PPC) and media teams to build unified search strategies
- Serve as a key point of contact for clients, translating SEO data into business narratives
- Analyze competitor landscapes to identify white space and content gaps
- Use analytics suites and visualization tools to track performance and uncover insights
- Align with WPP’s Organic Excellence frameworks and share best practices
- Manage workflow using Agile methodologies
- Support new business pitches and identify organic growth opportunities
Requirements
- 3+ years of hands-on experience in a dedicated SEO role
- Knowledge of Google & Adobe Analytics
- Experience with SEO tools such as MOZ, SEM Rush, or Screaming Frog
- Understanding of media principles (CPM, CPC, impressions, clicks, conversions)
- Knowledge of media systems like Google AdWords and Facebook Ads
- Basic programming knowledge (JScript, HTML, cookies) and ability to understand API documentation
- University degree
- Excellent communication skills in English
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WPP Media · Bucharest
