SEO Lead

About the Company

Brightwheel is the largest, fastest growing, and most loved platform in early education, trusted by millions of educators and families every day. We are a three-time Cloud 100 company, backed by top investors including Addition, Bessemer, and Mark Cuban.

Responsibilities

• Own and execute SEO strategy across website and content channels to impact high-intent traffic and MQL targets
• Drive and manage large-scale content production using AI-powered workflows
• Build and optimize content hubs targeting high-value search categories
• Monitor and adapt to major algorithm changes and AI search shifts
• Lead cross-functional planning sessions with content, product, and analytics teams
• Identify and champion new SEO/AEO opportunities from concept to launch
• Build performance reporting and strategic recommendations for senior stakeholders
• Coach internal team members on SEO functional skills

Requirements

• 5–8+ years of SEO experience, ideally in B2B SaaS or high-growth consumer tech
• Proven track record managing complex, end-to-end SEO programs
• Deep expertise in technical SEO, content strategy, and AEO (AI search/LLM citation optimization)
• Experience managing high-volume content production workflows using AI-assisted content
• Strong analytical skills with GA4, Search Console, SEMrush/Ahrefs, and CRM
• Ability to work independently in a remote environment
• Strong cross-functional collaboration skills