Senior Vice President, Marketing

Responsibilities

• Define and evolve the brand platform while protecting the Teremana voice and identity
• Lead national activations, events, and partnerships to drive trial and depletions
• Connect brand storytelling to retail execution and commercial performance
• Oversee brand, content, social, PR, experiential, and partnerships
• Build and lead a high-performing media ecosystem and modern discovery presence
• Shape long-term growth, portfolio expansion, and innovation strategy
• Build and lead a world-class marketing organization

Requirements

• 15+ years of marketing leadership experience, including executive roles
• Proven ability to scale consumer brands while maintaining cultural relevance
• Deep experiential marketing expertise including sponsorships, festivals, and hospitality
• Strong leadership presence with the ability to influence at the executive level
• Experience across modern marketing channels and data-driven decision making

Benefits

• Competitive compensation package: $260k-$310k + 40% target bonus
• Comprehensive healthcare, dental, and vision benefits
• 401(k) retirement plan
• Opportunities for career growth and development in a fast-paced environment
• The chance to shape a globally recognized premium brand

About the Company

Launched in 2020 by Dwayne ‘The Rock’ Johnson, Teremana Tequila is an ultra-premium, small-batch tequila crafted in the Jalisco highland mountains. Teremana is one of the fastest-growing spirits brands in history, driven by a commitment to high quality, responsible sourcing, and the spirit of "Mana"—taking care of the land, the process, and the people.