Senior UX Researcher

Responsibilities

• Establish research processes, methodologies, tooling, and standards from the ground up
• Plan and execute qualitative and quantitative research including usability studies, interviews, and surveys
• Own analytics interpretation using tools like Google Analytics and heatmapping software
• Develop and maintain deep understanding of customer personas for multiple brands
• Produce and present bi-monthly research reports to stakeholders and leadership
• Partner with UI/UX teams to ensure design decisions are grounded in user evidence

Requirements

• 5+ years of UX research experience with 2+ years in a senior or lead capacity
• Proven track record across qualitative and quantitative research methods
• Experience working across multiple products or brands simultaneously
• Background in e-commerce, consumer products, or DTC preferred
• Proficiency with analytics tools like Google Analytics and heatmap/session recording tools
• Strong ability to communicate findings to designers and executives
• Ability to operate in ambiguous, build-from-scratch environments

About the Company

Softline Solutions is a full-service digital marketing agency based in Southern California that helps small and mid-sized businesses grow online by increasing visibility, generating leads, and boosting sales through tailored, data-driven campaigns.