Senior User Acquisition Manager

Responsibilities

• Set up and scale user acquisition campaigns with a deep focus on Meta Ads
• Optimize advertising activity to achieve target business metrics and maximize profitability (CPA, LTV, ROAS)
• Collaborate closely with the Creative team to generate ideas and analyze ad material effectiveness
• Work with analytical teams to evaluate marketing metrics, unit economics, and ROI

Requirements

• 3+ years of experience in paid user acquisition with a focus on Meta Ads
• Experience managing advertising budgets of $300k+/month
• Proven track record of scaling advertising campaigns without losing efficiency
• Experience working with TIER1 markets
• Strong analytical background with the ability to identify cause-and-effect relationships

Preferred Qualifications

• Experience with automation of routine Meta Ads purchasing processes
• Experience with TikTok Ads
• High AI affinity and active use of AI tools

About the Company

appflame is a Ukrainian product IT company creating world-class products like Hily and Taimi. With over 500 employees and a mission to bring Ukrainian products to the global stage, the company focuses on high-growth digital solutions and performance marketing through its AdConnect business unit.