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Posted 18 days ago
Senior Strategist
DentsuSenior Strategist
Requirements
7–10 years strategy or planning experience, Deep understanding of Saudi culture, Experience with Saudi-based brands, Proficiency in Keynote, PowerPoint, or Google Slides, Familiarity with LLM platforms like ChatGPT or Claude, Arabic fluency preferred
Skills
AI
About the role
Responsibilities
- Develop strategic frameworks, communication platforms, and creative briefs for brands in Saudi Arabia and the GCC
- Translate consumer insights and cultural understanding into actionable creative opportunities
- Lead audience research, trend analysis, and competitive audits to identify shifts in Saudi culture and digital consumption
- Collaborate closely with Creative Directors and designers to shape campaign territories and brand storytelling
- Utilize AI and LLM tools to accelerate research, synthesize market data, and explore behavioral patterns
- Present strategic thinking confidently to senior stakeholders and clients
- Mentor junior strategists and planners within the team
Requirements
- 7–10 years of strategy or planning experience within an agency or consultancy environment
- Deep understanding of Saudi culture, social behavior, and consumer trends
- Proven experience working on Saudi-based brands and campaigns
- Proficiency in Keynote, PowerPoint, or Google Slides
- Familiarity with LLM platforms such as ChatGPT or Claude for research and synthesis
- Arabic fluency is highly preferred
About the Company
Dentsu is a global leader in innovation, exploring new ways to reach, engage, and nurture relationships with audiences. We drive a multiplier effect for clients through Integrated Growth Solutions, underpinned by our promise to innovate to impact.
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Dentsu · Riyadh
