Senior Social Media Manager

Responsibilities

• End-to-end responsibility for the social media presence of clients
• Planning, managing, and optimizing editorial plans, content streams, and formats across all relevant platforms
• Close collaboration with Client Service, Creative, Art, and Media teams for seamless content execution
• Development and optimization of social media processes, tools, and workflows (briefings, approvals, publishing, asset management)
• Quality assurance of copy, tone of voice, platform relevance, and brand consistency
• Strategic consulting and sparring for clients regarding always-on content, formats, and channel development

Requirements

• Degree in Communication, Marketing, Media, or a comparable qualification
• At least 4 years of experience in a social media role within an agency or brand environment
• Hands-on experience managing always-on accounts
• Deep understanding of social platforms (Instagram, TikTok, LinkedIn, YouTube, Facebook) and social media tools
• Proficiency in editorial planning, copywriting, and tone of voice development
• Strong organizational skills and an ownership mindset
• Confident communication with senior stakeholders and clients
• Fluency in German and English

Benefits

• Hybrid work model (2 days office / 3 days home office)
• Remote work flexibility (20 days in Germany, 20 days in Europe)
• Additional Health Days and Menstrual Leave
• Birthday off
• Wellpass cooperation and Deutschlandticket
• OpenUp membership

About the Company

We Are Social is a global, socially-led creative agency with over 1,300 employees in 17 offices worldwide. We provide our clients with a global perspective in an era shaped by social media culture, working with major brands like AUDI AG, Mercedes-Benz Trucks, and Müller.