Senior Shopper Marketing Manager

About the Company

Monster Energy is a brand of risk-takers, trailblazers, and game-changers. We are more than a brand; we are a way of life and a mindset.

Responsibilities

• Serve as the marketing resource to the sales team and bottler partners to advance activation and customer relationships.
• Develop insight-driven, tailored campaigns and annual marketing plans aligned with brand strategy.
• Own commercial and bottler communication to ensure consistency in programming across assigned accounts and regions.
• Assist in the development of annual business plans using category, shopper, and retailer-specific data.
• Ensure all branding and logo use at POS materials and in-store activations aligns with brand standards.
• Lead consumer promotions, managing the full process from planning and agency management to fulfillment and reporting.
• Drive successful eCommerce joint business planning and national programs in collaboration with digital teams.

Requirements

• More than 7 years of experience in Field Marketing and Brand Management in the beverage or packaged goods industry.
• Bachelor's Degree in Business, Marketing, or a related field.

Preferred Qualifications

• MBA degree.