Senior Product Marketing Manager

Responsibilities

• Develop product positioning, messaging, and value propositions that differentiate Socure’s KYA product in the market
• Lead the planning and execution of go-to-market strategies for new product launches and feature releases
• Conduct market, competitor, and customer research to inform product marketing strategies and content
• Collaborate with product, sales, and marketing teams to ensure consistent messaging and alignment across channels
• Create sales enablement materials, such as presentations, datasheets, and FAQs
• Track and analyze product and campaign performance metrics to provide optimization insights
• Develop customer-facing content, including case studies, blog posts, and product collateral
• Gather feedback from customers and internal stakeholders to inform product improvements

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 5+ years of experience in product marketing, marketing, or a related field
• Experience in fraud or identity verification
• Strong written and verbal communication skills
• Analytical mindset with the ability to interpret data and market trends
• Proven project management and organizational abilities

Preferred Qualifications

• Experience building 0-1 products

About the Company

Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. Our mission is to solve complex identity problems that impact businesses, governments, and millions of people every day.