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Posted 5 hours ago
Senior Product Marketing Manager
RangeSenior Product Marketing Manager
Perks & benefits
Health InsuranceMedical InsurancePaid Leave
Requirements
6+ years product marketing experience, GTM strategy expertise, Product positioning and messaging, Data-driven decision-making, Startup or DTC experience
Skills
MarketingStrategyMarket Research
About the role
About the Company
At Range, we’re building towards a world where anyone can live the financial life they imagine for themselves. We’re building AI-powered wealth management, integrating investments, taxes, retirement, and estate planning into one platform. We are backed by Google's Gradient Ventures, Cathay Innovation, and Scale Venture Partners.
Responsibilities
- Lead product launches from strategy to execution, defining positioning, messaging, and go-to-market plans
- Conduct customer interviews, competitive research, and market analysis to inform product strategy
- Develop clear, compelling messaging that differentiates products and resonates with buyer personas
- Partner with sales to create enablement materials including decks, one-pagers, and battlecards
- Work with demand generation and content marketing teams to develop campaigns and thought leadership
- Collaborate with product management to influence strategy based on market feedback
- Measure the success of marketing programs and report on key KPIs like adoption and engagement
- Prepare internal teams to champion Range's value proposition through training and messaging frameworks
Requirements
- 6+ years of experience in product marketing
- Strong understanding of GTM strategy, product positioning, and messaging development
- Excellent storytelling, writing, and communication skills
- Proven ability to collaborate cross-functionally and influence without direct authority
- Comfort with data-driven decision-making and performance measurement
- Startup and/or direct to consumer experience
Benefits
- 100% employer-covered medical insurance for employees
- Dental and vision coverage
- 401(k) retirement savings program
- Paid Time Off and federal holidays
- Comprehensive parental leave policy
- Select meals covered throughout the week
- Monthly movement stipend
- Equity and early exercise eligibility
- Annual compensation and equity reviews
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Range · McLean
