Senior Product Marketing Manager at Range - ScoutJobs - The AI-curated global job board
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Posted 5 hours ago

Senior Product Marketing Manager

RangeSenior Product Marketing Manager

Perks & benefits

Health InsuranceMedical InsurancePaid Leave

Requirements

6+ years product marketing experience, GTM strategy expertise, Product positioning and messaging, Data-driven decision-making, Startup or DTC experience

Skills

MarketingStrategyMarket Research

About the role

About the Company

At Range, we’re building towards a world where anyone can live the financial life they imagine for themselves. We’re building AI-powered wealth management, integrating investments, taxes, retirement, and estate planning into one platform. We are backed by Google's Gradient Ventures, Cathay Innovation, and Scale Venture Partners.

Responsibilities

  • Lead product launches from strategy to execution, defining positioning, messaging, and go-to-market plans
  • Conduct customer interviews, competitive research, and market analysis to inform product strategy
  • Develop clear, compelling messaging that differentiates products and resonates with buyer personas
  • Partner with sales to create enablement materials including decks, one-pagers, and battlecards
  • Work with demand generation and content marketing teams to develop campaigns and thought leadership
  • Collaborate with product management to influence strategy based on market feedback
  • Measure the success of marketing programs and report on key KPIs like adoption and engagement
  • Prepare internal teams to champion Range's value proposition through training and messaging frameworks

Requirements

  • 6+ years of experience in product marketing
  • Strong understanding of GTM strategy, product positioning, and messaging development
  • Excellent storytelling, writing, and communication skills
  • Proven ability to collaborate cross-functionally and influence without direct authority
  • Comfort with data-driven decision-making and performance measurement
  • Startup and/or direct to consumer experience

Benefits

  • 100% employer-covered medical insurance for employees
  • Dental and vision coverage
  • 401(k) retirement savings program
  • Paid Time Off and federal holidays
  • Comprehensive parental leave policy
  • Select meals covered throughout the week
  • Monthly movement stipend
  • Equity and early exercise eligibility
  • Annual compensation and equity reviews
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Senior Product Marketing Manager

Range · McLean

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