Senior Product Marketing Manager

About the Company

Parloa’s mission is to make every customer conversation feel effortless for both customers and the companies serving them. Parloa has powered over ONE BILLION interactions between global enterprise brands and their customers, with companies like Booking.com, HealthEquity, Allianz, SAP, BarmeniaGothaer and TUI already deploying Parloa at scale.

Responsibilities

• Develop go-to-market (GTM) strategies and launch marketing initiatives
• Lead industry product marketing efforts to support commercial teams in landing enterprise deals
• Define market narratives for key industries and own the evolution of industry ICP
• Architect value frameworks and ROI narratives aligned to industry use cases
• Develop compelling content to support industry-focused sales initiatives and partner marketing
• Drive ecosystem industry-focused GTM strategies and provide competitive differentiators
• Amplify thought leadership on AI agents through webinars, content, and events
• Lead strategic high-stakes cross-functional projects to drive revenue growth

Requirements

• 5-8 years of experience in Product Marketing or related roles (partner marketing, industry marketing, sales enablement, B2B direct marketing)
• Proven track record of supporting enterprise sales teams with storylines, collateral, and enablement
• Strong public speaking and presentation skills for webinars and company events
• Ability to balance high-level strategy with hands-on tactical execution
• Experience creating visually appealing sales collateral