Senior Product Marketing Manager, Consumer

Responsibilities

• Architect the strategic narrative, including foundational messaging frameworks and positioning for the product suite.
• Drive inbound strategy by spearheading exploratory work, customer discovery, and deep-dive interviews to shape product roadmaps.
• Build strategic moats through rigorous experiments to optimize pricing, packaging, and positioning.
• Act as cross-functional connective tissue between Product, Growth, Design, Data, and Creative teams.
• Scale a world-class team by managing and mentoring a growing group of Product Marketers.
• Establish repeatable excellence by creating playbooks and frameworks for scalable product marketing.

Requirements

• 5+ years of experience in Product Marketing.
• Experience in Fintech, Consumer Finance, or high-growth B2C environments.
• Strong analytical rigor and data fluency to drive decision-making.
• Proven experience with customer discovery and market research.
• Ability to manage and mentor a team of professionals.
• Experience navigating high-growth environments and influencing senior leadership.

About the Company

Kikoff is a profitable, pre-IPO fintech company on a mission to empower everyone to achieve financial security. With a unicorn valuation and record revenue growth, we have built a suite of products that help millions of people build credit, access liquidity, and save money. We value extreme ownership, clear communication, and a strong sense of craftsmanship.