Senior Product GTM Manager - Insurance

Responsibilities

• Develop and own comprehensive go-to-market plans, including target market analysis, positioning, messaging, and pricing strategies for Insurance clients.
• Create sales enablement materials such as presentations, demos, training, whitepapers, and case studies to prepare cross-functional teams.
• Lead cross-functional teams through product launches by defining timelines, coordinating resources, and driving communication efforts.
• Establish and monitor KPIs to measure launch success, including adoption rates, market share, and revenue growth.
• Collaborate with marketing to develop campaigns that drive product awareness and demand.
• Conduct competitive analysis to understand market positioning and adjust strategies based on industry trends.
• Act as the voice of the customer to ensure products meet user needs and expectations.
• Mentor and coach junior product managers and GTM teams.

Requirements

• Degree in Business Administration, Marketing, Project Management, Technology, or a related discipline.
• 8+ years of experience in B2B pre-sales, solutions consulting, product management, or project management.
• 3+ years of experience in a senior Go-to-Market (GTM) position.
• Proven experience working with data analytics products.
• Expertise in market research, competitive analysis, and customer needs assessment.
• Strong analytical capabilities with a results-oriented approach to multitasking and prioritization.
• Exceptional leadership, interpersonal, and presentation skills.
• Proficiency in Microsoft Office Suite.

About the Company

Dun & Bradstreet is a global leader in providing data and insights that help businesses make better decisions. We empower organizations to connect with customers, manage risk, and drive growth through our industry-leading data solutions.