Senior Negotiator, Digital Partnerships

Responsibilities

• Develop, recommend, execute, and evaluate digital media plans from inception to completion
• Oversee Negotiators and Associates regarding daily maintenance and process consistency
• Attend regular client and vendor meetings to maintain rapport
• Mentor and assist in the training of Associates and Negotiators
• Work with Strategy and Comms Design teams to align media choices with overall strategy
• Develop RFPs and oversee the submission process with media partners
• Evaluate partner proposals and negotiate plan details
• Oversee campaign implementation, optimization, and performance including authorizations, IOs, and billing
• Manage partner-specific budget allocation and media partnership programs
• Secure best-in-class marketplace pricing and foster strong media partner relationships

Requirements

• Digital media buying experience
• Knowledge of inventory management systems like MediaOcean or Prisma
• Ability to manage multiple competing priorities and evolving responsibilities
• Strong time-management and organizational skills
• Proven ability to maintain professional relationships with clients and vendors
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)
• Strong written, verbal, and negotiation skills
• Experience analyzing data and market research

Preferred Qualifications

• 2+ years working within the digital media space
• Experience with campaign management/ad serving technology such as Atlas DMT or Media Mind
• Knowledge of internet marketing research tools like comScore Media Metrix, Nielsen NetView, @Plan, or NetRatings
• Familiarity with basic accounting/math principles and statistical analysis

About the Company

Initiative is part of IPG Mediabrands, a media and marketing solutions division of Interpublic Group. The agency helps brands like Nike, Amazon, and T-Mobile build fame and customer flow through strategic media planning and execution.