Senior Media Analyst

Responsibilities

• Execute and supervise the implementation of media plans for the local market
• Manage tactical planning, media buying, implementation, and campaign monitoring
• Analyze campaign performance and generate optimization recommendations based on data
• Ensure high-quality execution and achievement of defined media objectives

Requirements

• Experience in media planning, implementation, and monitoring, preferably in media or advertising agencies
• Knowledge of both digital and traditional media
• Experience in media buying and campaign execution control
• Ability to monitor KPIs, analyze results, and create reporting with optimization insights
• Proficiency with media buying, management, and reporting tools
• Ability to manage multiple campaigns and priorities simultaneously
• Analytical, organized, and results-oriented profile
• Intermediate English level (desirable)

About the Company

WPP is the trusted growth partner for the world’s leading brands. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.