H
Posted 7 hours ago
Senior Martech Specialist
Halter
Perks & benefits
Paid LeaveHealth InsuranceEducation Allowance
Requirements
Martech platform management, Marketing automation expertise, Integration design, API and data flow experience, Stakeholder management
Skills
SalesforceHubSpotMarketing Automation
About the role
Responsibilities
- Own and evolve Halter's marketing technology ecosystem
- Design, build and optimise automated customer acquisition, engagement and retention workflows
- Partner with Marketing and Commercial teams to improve campaign execution, reporting, attribution and lead management processes
- Build and maintain integrations between CRM, marketing automation, customer success, product and data platforms
- Improve the quality, accessibility and reliability of customer, lead and account data across systems
- Identify opportunities to improve efficiency through automation and process improvement
- Support experimentation, personalisation and lifecycle marketing initiatives through scalable technology solutions
- Evaluate and implement new Martech tools and capabilities
- Contribute to commercial systems strategy and establish best practices across marketing and revenue operations
Requirements
- Strong experience managing and optimising Martech platforms (Salesforce, HubSpot, Marketo, etc.)
- Deep understanding of marketing automation, lead lifecycle, and customer journeys
- Experience designing and implementing integrations across marketing, sales, and data platforms
- Strong analytical and problem-solving skills
- Experience working with APIs, automation tools, and data flows
- Ability to work through ambiguity and deliver practical outcomes
- Strong stakeholder management and communication skills
Preferred Qualifications
- Experience with Salesforce administration or Revenue Operations
- Experience with customer data platforms (Segment, mParticle, or RudderStack)
- Experience with marketing analytics and attribution tools
- Familiarity with SQL, Python, or low-code automation platforms
- Experience implementing AI-powered marketing workflows
- Experience with CMS platforms and conversion optimisation tools
- Experience in a high-growth technology company
Benefits
- Delicious snacks and drinks
- Southern Cross Health Insurance
- 6 months fully paid parental leave for primary caregivers
- 4 weeks fully paid secondary caregiver leave
- $1,000 annual self-development budget
- Wellness leave and unlimited paid annual leave
- Employee stock ownership plan
About the Company
Halter is on a mission to enable farmers and graziers to run the most productive and sustainable operations through innovative ag-tech solutions.
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Halter · Auckland
