Senior Marketing Scientist

Responsibilities

• Drive performance improvement for top advertisers through experimental design, causal analytics, and ads efficacy solution prototyping
• Lead measurement, research, and learning plans for key clients to support media objectives and long-term partnership growth
• Develop strategies, prioritization, and roadmaps for ads measurement and insights products within specific industries or verticals
• Partner with Product and R&D teams to identify, prototype, and scale new measurement solutions and capabilities
• Lead the scoping and development of custom multi-study meta-analyses in partnership with Data Science and R&D
• Build measurement capability and advocacy across verticals and with cross-functional partners

Requirements

• Bachelor's degree in a quantitative or business field or equivalent years of experience
• 5+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, or similar
• Proven experience with ads measurement
• Proficiency with advanced analytical tools such as SQL, R, or SAS
• Strong understanding of measurement concepts, including conversion lift, brand lift, or econometrics modeling
• Ability to communicate complex insights and recommendations clearly to senior stakeholders

Preferred Qualifications

• Advanced degree in business, math, economics, engineering, or a related field
• Direct work experience with top performance or brand advertisers
• Experience with ads measurement in verticals such as technology, entertainment, travel, telco, or finance
• Experience building and influencing client or partner relationships
• Experience with team or peer leadership and development

Benefits

• Comprehensive medical coverage
• Paid parental leave
• Emotional and mental health support programs
• Compensation packages including equity in the form of RSUs

About the Company

Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Our core products include Snapchat, Lens Studio, and Spectacles. The Marketing Science team helps advertisers achieve high ROI through advanced measurement and analytics, ensuring Snap's ad products are effective, efficient, and customer-centric.