Senior Marketing Operations Manager

Responsibilities

• Own the end-to-end Marketing Operations strategy for a scaled organization, balancing flexibility with governance.
• Manage and optimize the marketing technology stack, including Marketo, Salesforce, and Dreamdata.
• Configure and troubleshoot systems to support campaigns, lifecycle programs, email triggers, and lead routing.
• Establish scalable workflows, templates, and operating rhythms to drive automation and standardization.
• Define and own marketing and funnel metrics, building executive-ready dashboards and performance reporting.
• Partner with RevOps, Sales, and Finance to align on data definitions, attribution, and ROI measurement.
• Identify operational bottlenecks and recommend new tools to improve efficiency and global scale.

Requirements

• 8+ years of experience in Marketing Operations, Revenue Operations, or GTM Operations.
• Must be Marketo Certified.
• Proven experience operating in a scaled B2B SaaS organization.
• Deep, hands-on expertise with CRM, marketing automation, and analytics tools.
• Strong analytical mindset with the ability to turn complex data into actionable insights.
• Excellent stakeholder management and executive communication skills.
• Ability to operate effectively at both a strategic and executional level.

About the Company

Fieldwire is a field-first construction platform designed to reduce busywork and increase productivity. Trusted on over 4 million projects worldwide, Fieldwire by Hilti provides crews with reliable access to plans, tasks, and updates on a single, transparent platform. As part of the Hilti Group, we combine deep construction expertise with modern digital innovation to keep teams aligned from start to finish.