Senior Manager, Partner Marketing

About the Company

SiteMinder is the world’s leading open hotel commerce platform, supporting 50,000 hotels in 150+ countries. Since 2006, we have been innovating to help accommodation owners find and book more guests online through our world-leading technology.

Responsibilities

• Drive and guide the global partner marketing strategy across Marketing TO Partners and Marketing WITH Partners
• Lead and develop the partner marketing team, translating strategy into quarterly plans, campaigns, and KPIs
• Manage partner prioritisation and investment across Strategic, Growth, and Long-tail tiers
• Build and scale the WITH Partner demand engine through joint GTM campaigns, webinars, and ABM plays
• Own the TO Partner strategy, including onboarding, enablement, tiering, and lifecycle programs
• Lead the GTM strategy and launch of the Partner Microsite and Integrations Hub experience
• Coordinate cross-functional delivery across Ecosystem, Web, Design, Studio, and Product teams

Requirements

• Extensive experience in B2B marketing with a background in senior partner, channel, or ecosystem marketing
• Proven track record of executing co-marketing programs that drive measurable pipeline and revenue
• Experience leading small marketing teams and developing talent
• Success in launching or scaling digital partner experiences like portals or content hubs
• Background in SaaS, technology, or marketplace environments
• Strong strategic thinking and stakeholder management skills
• Data-driven approach to decision-making and ROI reporting
• Proficiency with marketing automation and CRM platforms like Marketo and Salesforce

Preferred Qualifications

• Hospitality technology experience is a strong advantage