Senior Local Marketing Manager

Responsibilities

• Develop product planning frameworks and regional strategies to drive market share growth and achieve sales targets
• Lead integrated digital marketing campaigns from concept to execution using current marketing tools
• Conduct market research to analyze competitors, brand positioning, and generate actionable business insights
• Engage and interact with national Key Opinion Leaders (KOLs) to build professional relationships
• Collaborate cross-functionally with Sales, Medical, and global product strategy teams to ensure alignment
• Execute regional training and update marketing materials based on local market scenarios
• Monitor and track the performance of regional projects and activities against measurable standards

Requirements

• Bachelor's degree or above; a major in medicine or a healthcare-related specialty is preferred
• Strong analytical and strategic thinking abilities
• Excellent communication and interpersonal skills
• Proven ability to work in a cross-functional environment
• High level of integrity and business acumen

Preferred Qualifications

• Experience in the healthcare industry or a consulting background
• Previous experience in regional market management
• Demonstrated project management experience
• Experience in KOL development and maintenance

About the Company

Gilead is a research-based biopharmaceutical company that has spent over 35 years tackling life-threatening diseases such as HIV, viral hepatitis, COVID-19, and cancer. Our mission is to develop therapies that improve lives and ensure global access to life-changing scientific innovations.