Senior Growth Marketer

Responsibilities

• Run end-to-end acquisition campaigns across various paid and organic channels.
• Spin up and own new test channels, defining success metrics and deciding whether to scale, hand off, or kill them.
• Use AI tools to compress the time from idea to live, including generating briefs, ad copy, creative variations, and landing page drafts.
• Build lightweight automations to eliminate manual toil and increase team leverage.
• Execute a steady cadence of tests across audiences, creative, landing pages, and offers.
• Own campaign budgets and reporting, ensuring accurate pacing and proactive risk management.
• Partner with Creative, Content, Analytics, and channel specialists to drive results without bottlenecks.

Requirements

• 5 to 7 years of experience in growth marketing, performance marketing, or a closely related discipline.
• Hands-on experience in campaign execution with a strong understanding of CAC, LTV, and ROAS.
• Working fluency with modern AI tools (LLMs, image/video generation, and agentic workflows).
• Analytical fluency with BI tools and dashboards; ability to design and interpret clean tests.
• Clear written communication skills for summarizing campaigns and recommendations.
• An ownership mindset with the ability to work independently through shifting priorities.

Preferred Qualifications

• Experience in real estate, fintech, proptech, or other consumer brands with heavy performance marketing motions.
• Proficiency in at least one area: paid search, paid social, programmatic, SEO, or content marketing.
• Familiarity with the modern growth stack, including GA4, Amplitude, or experimentation platforms.
• A track record of building automations or AI-assisted workflows for marketing operations or creative production.
• Experience standing up new programs or channels from scratch.

About the Company

Opendoor is building the modern system of homeownership, giving people the freedom to buy and sell homes on their own terms. Through an end-to-end online experience, we help homeowners build wealth, stability, and community by simplifying the complex real estate process.