Senior Event Manager

Responsibilities

• Design and execute a comprehensive B2B events strategy to drive awareness, pipeline, and relationships with prospective customers
• Own the full event lifecycle, from strategic concept and planning through execution and post-event analysis
• Manage event budgets, logistics, and vendor relationships with precision and creativity
• Collaborate with Sales, Product, Account Management, and Creative teams to create cohesive marketing experiences
• Leverage Salesforce to track event performance, measuring leads, opportunities, and program influence
• Create scalable sales and customer-facing marketing assets to support go-to-market objectives

Requirements

• 5+ years of marketing experience in B2B, SaaS, or technology environments
• Proven expertise in event strategy and execution with a demonstrated impact on pipeline growth
• Exceptional communication skills with the ability to craft compelling narratives for diverse stakeholders
• Advanced project management skills and a talent for cross-functional collaboration
• Data-driven approach to measuring and optimizing marketing programs
• Ability to prioritize work based on strategic business objectives

About the Company

Playlist is building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. Through brands like ClassPass and Mindbody, we empower businesses and individuals to make meaningful, real-world connections.