Senior Director, Performance Marketing

About the Company

Metropolis is creating the artificial intelligence to make the real world responsive. They are pioneering the Recognition Economy, building an ecosystem of technologies at the intersection of parking, mobility, and real estate to transform mundane repetition into seamless experiences.

Responsibilities

• Develop worldwide, multi-channel strategies for capturing demand across the Metropolis network
• Develop AI-native, agentic workflows to drive personalized, presence-based offers and increase Member LTV
• Architect and scale closed-loop attribution and media models using computer vision data
• Build an autonomous experimentation engine to optimize performance campaigns and creative assets in real-time
• Establish structure and processes for a centralized performance marketing function
• Collaborate cross-functionally with Growth stakeholders and Data teams to track KPIs and report results
• Manage vendors and execute IC initiatives to maximize impact

Requirements

• 8+ years of experience, with at least 4 years as a Performance Marketing leader
• Proven people management experience
• Demonstrated ability to own and quantitatively justify budgets
• Deep channel expertise in paid social, AI/AGO, SEM, affiliate marketing, and landing page optimization
• Experience leveraging AI tools to transform static workflows into high-output processes
• Strong analytical skills and commercial decision-making ability
• Ability to thrive in a fast-paced, dynamic environment

Preferred Qualifications

• Experience with commercial decision making and end-to-end project ownership
• Ability to modulate communication between individual contributors and executives