Senior Digital Experience Marketing Manager

Responsibilities

• Design and orchestrate end-to-end digital buyer and customer journeys aligned to buyer progression and opportunity outcomes.
• Define and manage the intent data strategy, turning signals from third-party platforms and first-party data into actionable audience segments.
• Translate intent data into precise activation briefs for paid social, display, programmatic, and search channels.
• Integrate intent-driven audiences into email nurture programs and build personalized landing page experiences.
• Own AI-powered website chat and AI email agents, configuring routing logic and conversational playbooks to convert traffic into pipeline.
• Partner with Global Campaigns, Field Marketing, and Marketing Operations to bridge intent strategy and channel execution.
• Prioritize full-journey experience metrics to build a holistic view of account engagement and pipeline health.

Requirements

• Proven experience in journey design, lifecycle thinking, and experience orchestration.
• Strong ability to interpret intent, engagement, and behavioral signals into prioritized actions.
• Experience with intent data and account enrichment platforms such as 6sense, ZoomInfo, or Clay.
• Proficiency in marketing automation and digital experience platforms like Marketo or Folloze.
• Familiarity with conversational marketing, CRM (Salesforce), and web analytics (Google Analytics).
• Ability to influence cross-functionally and work effectively within complex, multi-team environments.
• Strong structured thinking skills with the ability to design experiments and optimize based on data.

About the Company

Conga lines up commercial operations so companies run as connected, smarter businesses. By unifying the people and processes that drive commerce, Conga aligns pricing, quoting, contracting, rebates, and communications so teams stay in sync and buyers keep moving forward. More than 10,000 customers worldwide, including over 50% of the Fortune 100®, trust Conga when commercial complexity is high and global impact is on the line.