Senior Data Strategist

Responsibilities

• Lead audience insights, competitive analysis, and trend reporting
• Develop measurement frameworks and KPIs for campaigns and social presence
• Oversee measurement strategy across digital, social, and CRM channels
• Build performance reports and dashboards with actionable recommendations
• Create audience profiles using syndicated and proprietary research tools
• Partner with strategy, social, creative, and client teams to ground work in measurable insights

Requirements

• Experience in data strategy and quantitative analysis
• Ability to synthesize complex data into clear stories and takeaways
• Strong collaboration across departments and client-facing communication
• Experience developing and analyzing business cases
• Familiarity with GWI, MRI/Simmons, SensorTower, Brandwatch, Netbase, or Quid
• Creative problem solving and hypothesis testing mindset

About the Company

DAVID is a global creative boutique within WPP and Ogilvy's network, known for award-winning creative work across major global brands. The team emphasizes collaboration, data-driven decision-making, and turning insights into impactful creative ideas.