(Senior) Copywriter

Responsibilities

• Manage copywriting for high-budget campaigns exceeding €1 million in ad spend
• Own the end-to-end copywriting process for landing pages, emails, ads, and Video Sales Letters (VSLs)
• Ensure all Return on Ad Spend (ROAS) targets are met and exceeded
• Create detailed briefings for specialists and support the Dirk Kreuter personal brand
• Monitor and optimize campaigns based on relevant KPIs throughout the entire customer journey from lead to sale

Requirements

• 5-7 years of relevant operative project experience with a proven track record of results
• Data-driven mindset with the ability to work based on key performance indicators
• High level of motivation and willingness to drive a market leader forward
• Ability to work effectively under short deadlines and adapt to rapid changes
• Preference for working onsite in an office environment rather than remote

About the Company

BV Bestseller Verlag GmbH is dedicated to helping companies become even more successful in marketing and sales. Working with the expertise of Dirk Kreuter, we provide a dynamic environment where creativity is valued and professional growth is encouraged through regular participation in seminars and high-impact projects.