Senior Analyst, Customer Analytics

Responsibilities

• Analyze guest and member behavior across acquisition, engagement, retention, and lifetime value
• Measure loyalty program performance, including member growth, frequency, and redemption
• Evaluate campaign, journey, and offer performance across owned and paid channels
• Build and refine KPI frameworks linking customer behavior to business outcomes
• Write complex SQL to extract and analyze customer, clickstream, and transaction datasets
• Build scalable reporting and dashboards in Tableau and Power BI
• Partner with product, marketing, and IT teams to embed insights into roadmaps and campaigns
• Translate complex datasets into clear narratives for executive-level leadership

Requirements

• Bachelor's degree in analytics, statistics, economics, marketing, or a related field
• 5–7 years of experience in customer, loyalty, CRM, or digital analytics
• Strong SQL skills with hands-on experience querying large datasets
• Experience with cloud data platforms such as Redshift, Snowflake, or Databricks
• Proficiency in Tableau and/or Power BI
• Proven experience analyzing customer segmentation, lifecycle, and campaign performance
• Strong communication skills with the ability to present recommendations to senior stakeholders

Preferred Qualifications

• Experience with Adobe Experience Platform (RTCDP, AJO, CJA)
• Proficiency in Python or R
• Experience in QSR, retail, or high-volume ecommerce environments
• Knowledge of experimentation and personalization measurement

Benefits

• Medical and Life insurance plans
• Pension/401K/RSP
• Competitive bonus and mobility allowance
• Tuition reimbursement
• Company holidays and volunteering time

About the Company

Subway is a global brand dedicated to supporting thousands of franchisees around the world. We are a fast-moving team focused on growing franchisee profitability, strengthening our brand, and creating long-term value through data-driven decisions and innovation.