Senior Adobe Application Consultant

Responsibilities

• Bridge the gap between technology and marketing strategies by translating business objectives into technical requirements for Adobe solutions
• Configure and implement customized business rules, automations, and new features within Adobe marketing platforms
• Drive adoption of internal enterprise marketing tools and Adobe applications across client bases
• Utilize Adobe Experience Platform (AEP) to build data audiences and manage segments
• Troubleshoot and resolve technical issues within existing Adobe applications
• Collaborate with cross-functional teams including developers, architects, and data specialists to ensure seamless solution delivery

Requirements

• 5-8 years of experience in application consulting, marketing technology, campaign operations, or CRM
• Subject matter expertise in Adobe Campaign, Adobe Journey Optimizer, Marketo Engage, Braze, or similar tools
• Strong hands-on experience with campaign configuration, program builds, and marketing automation workflows
• Advanced understanding of campaign execution processes including QA, testing, and deployment
• Ability to develop and execute UAT tests at campaign or program level
• Experience supporting technical documentation such as solution requirements and process documentation
• Knowledge of data usage including audience selection, validation, and segmentation

Preferred Qualifications

• Relevant platform certifications such as AJO, Adobe Campaign, or Braze
• Strong passion for Marketing Technology and AI developments

About the Company

WPP Enterprise Solutions designs, builds, and operates growth systems for competitive businesses. Working within the global VML network, the team helps brands achieve hyper-personalization at scale through marketing automation and CRM.