Sales Enablement Manager

About the Company

Laurel is on a mission to return time. As the leading AI Time platform for professional services firms, we’re transforming how organizations capture, analyze, and optimize their most valuable resource: time. We serve many of the world's largest accounting and law firms, including EY, Aprio, Crowell & Moring, and Frost Brown Todd.

Responsibilities

• Own and continuously improve the new hire ramp program across Business Development, Sales, and Customer Success
• Build and maintain a library of pitch decks, talk tracks, demo flows, and playbooks
• Design and run a rigorous certification program including rubrics and scoring
• Coach sellers through call debriefs and small group workshops
• Translate new features and competitive moves into crisp seller briefs
• Partner with Product Marketing, RevOps, and Sales leadership to connect pipeline data to enablement priorities

Requirements

• 5+ years in sales enablement, sales training, or adjacent GTM role at a B2B SaaS company
• Or 3+ years of sales enablement experience with 2+ years of direct selling experience
• Proven track record of building or rebuilding enablement programs
• Experience coaching sellers one-on-one
• Strong verbal and written communication skills for authoring pitch decks and training materials
• Expert project and program management skills
• Ability to work in fast-moving environments with frequent strategy shifts

Preferred Qualifications

• 2+ years of direct selling experience in SaaS
• Experience in high-growth B2B SaaS with technical or AI-adjacent products
• Familiarity with enterprise sales cycles and multiple stakeholder management
• Experience designing certification programs with evaluation criteria
• Ability to use pipeline analysis and win/loss data to prioritize work