Sales Area Manager

Responsibilities

• Develop and deliver the country sales budget to drive sustainable revenue growth.
• Optimize Gross Profit (GP) and IFO performance through proactive analysis and sales activity adjustments.
• Identify market trends, customer needs, and competitive opportunities to inform local sales strategies.
• Lead, motivate, and support the local sales team to ensure consistent market execution.
• Collaborate with HQ teams in Marketing, Operations, and Finance to align commercial initiatives.
• Conduct joint customer visits to provide in-field support and maintain a strong market presence.
• Build and manage strategic relationships with key distributors and key accounts.

Requirements

• Proven experience in B2B sales, business development, or commercial management.
• Proactive leadership skills with experience in people management.
• Strategic mindset with the ability to execute hands-on operations.
• Strong negotiation and customer orientation skills.
• Proficiency in both French and English.
• Higher Education level qualification.
• Experience in online business environments.

About the Company

BIC World is a community of brands dedicated to creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways.