Revenue Operations Analyst

Responsibilities

• Manage and optimize digital programmatic ad campaigns using proprietary automated bidding platforms to ensure maximum ROI for clients.
• Monitor day-to-day programmatic buys across multiple channels, including connected TV (CTV), display, video, and audio.
• Track campaign performance against Key Performance Indicators (KPIs) and execute data-driven optimizations for bid strategies, ad frequency, and delivery.
• Proactively identify and resolve campaign setup and performance issues in collaboration with ad operations teams.
• Utilize tools like Excel and Power BI to organize, consolidate, and interpret large datasets to drive strategic decision-making.
• Communicate complex data insights and campaign strategies effectively to diverse internal stakeholders.

Requirements

• 1+ years of experience in programmatic trading or digital campaign management within the advertising or online media space.
• Highly analytical mindset with a strong focus on profit margins and campaign delivery.
• Proficiency in MS Office (Word, Excel, PowerPoint).
• Bachelor's Degree.
• Excellent written and verbal communication skills.
• Strong attention to detail and the ability to manage time effectively in a fast-paced environment.

Preferred Qualifications

• Experience with video advertising campaigns.
• Ability to learn and use technical skill sets such as APIs to automate campaigns.
• Experience with data visualization tools like Power BI.

Benefits

• Comprehensive medical, dental, and vision insurance plans.
• 401(k) program with company match (up to 4% after initial contribution).
• Access to virtual doctor appointments via Teladoc and mental health support through Spring Health.
• Generous Paid Time Off (PTO) and nine paid holidays per year.
• Support for fertility, surrogacy, and adoption.

About the Company

TEGNA Inc. (NYSE: TGNA) is an innovative media company that helps people thrive in their local communities by providing trusted local news and services. Through its division, Premion, TEGNA offers a leading "Over-the-Top" (OTT) advertising and media business, providing advertisers access to premium episodic content through a streamlined, high-growth platform.