Retention Strategy Manager

About the Company

Polymarket is the world's largest prediction market platform. We enable individuals to express views on real-world events by trading on outcomes across politics, economics, sports, culture, and current affairs.

Responsibilities

• Own end-to-end retention strategy across the customer lifecycle for Polymarket's US App and Polymarket.com
• Build and optimize email, push, in-app, and SMS campaigns to drive conversion across company initiatives
• Design programs covering engagement, cross-sell, churn mitigation, and reactivation
• Develop micro-segmentation strategies to deliver the right message, right channel, right moment
• Own real-time triggered messaging tied to live market events
• Partner closely with Product on feature adoption, notification strategy, and real-time messaging systems
• Collaborate with Data on modeling, cohort analysis, and predictive segmentation
• Run fast, data-driven experiments to increase engagement around key events, markets, and moments
• Define and track core retention metrics and report weekly to leadership

Requirements

• 3–6+ years of experience in retention, lifecycle, or growth marketing
• Hands-on experience with common CRM platforms
• Experience owning retention across web and mobile
• Strong analytical instincts with experience in cohorts, funnels, and experimentation
• Deep understanding of segmentation, personalization, and orchestration strategy
• Ability to work non-traditional hours around live events and breaking news, including evenings and weekends

Preferred Qualifications

• Experience with trading, OSBs, crypto, or real-time marketplaces

Benefits

• Competitive salary & equity
• Unlimited PTO
• Full Health, Vision, & Dental coverage
• 401k match
• Hardware setup: new MacBook Pro, big display, & accessories