Regional Marketing Executive

Responsibilities

• Plan and deliver targeted marketing campaigns to support sales and engagement goals
• Assist with website content management and implement scheduled email marketing activity
• Manage social media channels for all regional products and services in line with corporate plans
• Produce and coordinate promotional materials including digital and printed content while maintaining brand standards
• Liaise with designers, printers and suppliers to ensure quality and value for money
• Support the internal and external distribution of marketing materials
• Represent the Marketing Department at outreach events when required
• Assist with identifying PR opportunities and generating local or trade press coverage
• Create in house desktop published materials including posters, banners and flyers

Requirements

• Previous experience in a marketing role
• Experience of managing a varied workload
• Experience of digital marketing techniques including social media
• Ability to establish key relationships swiftly and appropriately
• Ability to translate actions into strategy and objectives
• Strong analytical and problem-solving skills
• Well developed interpersonal, negotiation, and persuasion skills
• Team orientated approach and highly organised with good attention to detail
• Flexible and adaptable

Preferred Qualifications

• Business or Marketing qualification
• Clerical and administrative experience
• Experience or knowledge of the leisure industry
• Mobility to travel across sites

Benefits

• My Staff Shop discount scheme
• Discounted Staff membership for employees and family
• Incremental holidays
• Employee Assistance Programme
• Company pension
• Various insurance and saving schemes
• Financial advice
• Cycle-to-work and Car Leasing tax-efficient schemes
• Fully funded training and career progression opportunities

About the Company

Freedom Leisure is one of the UK’s leading charitable leisure trusts, dedicated to improving lives through leisure by making centres welcoming, inclusive, and accessible to everyone.