Programmatic Trader

About the Company

MiQ is a leading marketing intelligence company that helps businesses win by ingesting and modeling large amounts of data into actionable insights. With over 800 employees and 15 global offices, MiQ provides media, analytics, and technology solutions to a diverse global client base.

Responsibilities

• Develop and execute digital advertising strategies across Facebook Ads and Google Ads platforms
• Create, manage, and optimize campaigns to achieve key performance metrics like ROAS, CPA, and CTR
• Conduct keyword research, ad copywriting, and A/B testing to improve performance
• Monitor campaign performance, analyze data, and provide actionable insights for optimization
• Collaborate with cross-functional teams to ensure alignment with client objectives
• Stay up-to-date with industry trends and platform updates

Requirements

• Bachelor's degree in Marketing, Advertising, Business, or a related field
• 3-5 years of experience in digital advertising focusing on Facebook Ads and Google Ads
• Proven track record of managing successful digital advertising campaigns and achieving KPIs
• Strong analytical skills with the ability to make data-driven decisions
• Excellent communication and interpersonal skills
• Highly organized with strong attention to detail

Preferred Qualifications

• Google Ads certification
• Facebook Blueprint certification